Brandon Galarita is a freelance writer and K-12 educator in Honolulu, Hawaii. He is passionate about technology in education, college and career readiness and school improvement through data-driven ...

I have recently been examining issues involved in marketing change management. The kind of changes I am referring to include the introduction of a customer relationship management approach and the ...

Welcome to our resources page on Marketing Management - the fine art of leveraging marketing techniques to drive organizational success. Here you can discover valuable insights on trends, best ...

The next wave of progress is less likely to come from adding more tools to your martech stack and more likely to come from ...

Members of the editorial and news staff of the Los Angeles magazine and the Engine Vision Media Network were not involved in the creation of this content. The volume of data that can be used to build ...

Many CMOs are realizing that the traditional organization of marketing is actually hindering the activation of omnichannel programs. I coach my 6-year-old daughter in softball. At that level (6U for ...

Private businesses come in all shapes and sizes. Still, none are either too big or too small to avoid the economic impacts of the ongoing public health emergency caused by the spread of the COVID-19 ...

In today's digital world, marketers manage thousands of images and videos. These digital assets consist of a variety of file types, from JPG and TIF to PNG, GIF, RAW, MPEG, MP4, and many others.

10 Project Management Software for Marketing to Simplify Workflow in 2025 Your email has been sent See how top marketing project management software like monday, ClickUp, and Notion help marketing ...

For Annie Young, using professional skills to impact a community in a positive way is one of the best things about working in the marketing industry. Entering her new role as marketing communications ...

You will deepen your understanding of marketing management through exposure to real-world marketing challenges, the latest digital media and platforms, and developing ...