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7:23
YouTube
Business School 101
What is B2B Marketing? | From A Business Professor
Consider the global reach of IBM's enterprise solutions that power businesses worldwide, or the precision engineering of Siemens supplying advanced equipment to industrial clients. These are tangible examples of B2B marketing, where the focus is on selling to other businesses rather than end consumers. So what is B2B marketing? What are its ...
9.1K views
Sep 11, 2024
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